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Previously, we’ve tackled the Different Types of Facebook Ads Objectives and in this article, we’re going to tackle the Facebook Ads Dimension and the required specs.

From the following tips provided by ICONS, you will learn all you need to know to get started with your Facebook ads and campaigns.

Facebook Ads Dimension:

Facebook Single Image Ads Dimension:

It enables you to only use one image per ad.

Dimension: 1200 x 628px

Objectives: Reach, Brand Awareness, Lead Generation, Traffic, Engagement, Page Likes and Conversions.

Facebook Carousel Image Ads Dimension:

By using this type of images you can add up to 10 images or videos in one ad. Also, you can specify different links for each image or video within the ad and the user can simply scroll through them.

Dimension: 1080 x 1080px

Objectives: Reach, Brand Awareness, Lead Generation, Traffic and Conversions.

Facebook SlideShow Ads Dimension:

This type enables you to add up to 10 images as a looping video. The user doesn’t have to scroll through the images to view them as the looping video works automatically.

Dimension: 1280 x 720px

Objectives: Reach, Brand Awareness, Traffic, Engagement, and Page Likes.

Facebook Photo Album Ads Dimension:

The photo album consists of two parts: the cover photo and the other photos in the album.

Photo album cover dimension: 1200 x 628px

Whilst the dimension of the rest photos is undefined so you can put various dimensions.

Objectives: Post Engagement.

Facebook Cover Photo Ads Dimension:

Dimension: 315 x 850px

Objectives: Page Likes.

Above, ICONS provides a quick overview of Facebook Ads Dimension and specs.