Guide to Facebook Ads Dimension (Images)

Posted On March 13, 2018

Previously, we’ve tackled the Different Types of Facebook Ads Objectives and in this article, we’re going to tackle the Facebook Ads Dimension and the required specs.


3 Notable Event Marketing Examples

Posted On March 08, 2018

Event marketing is a way of advertising that brands and companies use to promote their business by sharing and celebrating international events with their audience. In digital marketing, brands aim to increase the engagement between them and their audience by using event marketing. Here, ICONS will present 3 outstanding event marketing examples of the “International Women’s Day”


Different Types of Facebook Ads Objectives

Posted On March 01, 2018

As a business owner or a digital marketer, you ought to be conversant with the different types of Facebook Ads Objectives and know which type fits your or your client's needs. Here, ICONS will tackle some of the most used Facebook Ads Objectives


Spread Brand Awareness via Facebook Marketplace

Posted On February 14, 2018

Recently, Facebook has revealed a new ad feature that might make it a great competitor for Amazon, it’s “Facebook Marketplace”. How does it work? And how your business can benefit from such new feature? Here, ICONS is going to tackle these details.

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Buyer Persona vs Target Audience

Posted On February 05, 2018

Defining the buyer persona before running the campaign -even if the budget was less than normal- will definitely help you to reach the audience that is looking for your product or service to buy.


Negative Keywords Can Save You Money

Posted On January 10, 2018

Negative keywords are simply the keywords that are not relevant to your campaign. So, excluding such keywords from your ads will prevent your “not target” audience from seeing your ad and thus they won't click on it and cost you money in vain.


Affiliate Marketing is another Way of Digital Marketing

Posted On January 04, 2018

Have you ever considered Affiliate Marketing before? Well, it’s really a profitable way of marketing –in case you do it right- and that’s why ICONS is tackling it here in the following lines.


5 Tips for Creating Viral Content

Posted On December 10, 2017

It’s Viral Content that can increase the reach and engagement of your posts and thus increase your business profit and it’s called Viral as it spreads over different social channels as the virus does to software.

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New Features of Adobe InDesign 2018

Posted On December 03, 2017

Here it comes to the last software, Adobe InDesign. In this article, ICONS will tackle the most important new feature of Adobe InDesign 2018.

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New Features of Adobe Photoshop 2018

Posted On November 13, 2017

As we’ve tackled the New Features of Adobe Illustrator 2018, today ICONS will talk more about the new features of Adobe Illustrator 2018.


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